Music Marketing Manifesto

In looking into the Gen-Y Rock Stars I followed a link to a similar site with a story to tell. John Ozsajca of Hollywood, California shares his tale of one day experiencing a musicians dream-come-true singing for a major label, touring the country, receiving radio and video air across the world to a year and a half later having to deal with the the reality of being dropped because his album was not selling enough copies. This happened to him two more times and with his final album he decided on a low budget, indie label release so it did very poorly. Feeling that his career in music was more or less finished he began to look into other ways to make money.

Uninterested in getting a “real job”, he got suckered in by one of those flashy headlines that promise to teach you how to “make a million dollars on the internet while you sleep” headlines that you see on web sites. He bought it for $200 and sold a few products but was spending about as much as he was making on the advertising for these products. It was fairly obvious that the course he bought was not going make him millions of dollars, and while he soon abandoned the system laid out in the course, it did give him hope. "I saw that you COULD sell things online in considerable volume, however, I also realized that to make money it was going to be a matter of bringing down costs and increasing results. And so, just as I had, time and time again with music, I persevered."

After a few months of tweaking and testing he had developed a system for generating free traffic and a simple method that allowed him to capture the contact information of a high percentage of people who visited his site. Within no time he had an email list of thousands of people; in fact it’s still growing as we speak. Once he had done that he was able to build a relationship with his fans that ultimately gained their trust and support, which in turn resulted in a huge increase in record sales. And the best part is, nearly the entire system is automated.

In buying what seem like a load of BS to make millions on the internet John studied this program and made it his own to promote his music. He know has the website I found as well as a book for only $27 that one can buy to make their millions in music marketing. I think it is genius!